Using an outreach email template is lazy and the people you contact don't want to feel like they're among the other 500 contacts from your list. If you don't bother to write a personalized post, why should they bother to link to you? Personalize the email - instead of using the templates, take the time to make each message well-designed and personal. Quality always beats quantity and that's especially true when it comes to email delivery. Further reading How we achieved a 16% response rate in email outreach (+9 actionable tips)Make linking to you easy - the whole process should be as easy as possible for the website owner you're contacting. Tell it where the link could be placed, what anchor text to use, or write a whole new paragraph to make the backlink fit naturally. All it has to do is copy and paste your text. Follow -up - if you don't get a response in a few days, give it another shot with a simple, polite follow-up email. One is just enough. Don't be that boring follow-up type with 5 emails in 5 days. Further employee email list reading Why Everyone Is Ignoring Your Guest Broadcast Email (And What To Do About It)That's it Link building is a long process that can take days or even weeks. It may not be an activity you like, but as long as links are a Google ranking factor, we have to do our best to play the “backlinks game”. I hope this quick guide will help you find and replicate your competitors' quality backlinks to boost your SEO efforts. blog titles, email titles, and YouTube video titles! Who would you recommend to follow in the content marketing industry? Who are your heroes? My top content marketing heroes and inspirations at the close of 2019: Mark Schaefer markwschaefe - The OG in the content marketing/marketing industry. Mark knows and promotes best practices. Listen to everything he says. Jon Morrow (@smartbloggerhq), his team and the guest contributors to SmartBlogger, one of the most read blogs in the world right now. Blogging geniuses. Aaron Orendorff